<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Rustin Forge Consulting LLC]]></title><description><![CDATA[Fractional operator for Product, Operations, GTM and AI. I find where revenue leaks between functions, put a dollar figure on it, and fix it.]]></description><link>https://www.rustinforge.com/forge-notes</link><generator>RSS for Node</generator><lastBuildDate>Thu, 29 Oct 2026 16:52:37 GMT</lastBuildDate><atom:link href="https://www.rustinforge.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[What a Fractional Operator Actually Does]]></title><description><![CDATA[A fractional operator runs the work, not just the advice. What the role covers across product, ops, GTM and AI, and when it's the right hire for you.]]></description><link>https://www.rustinforge.com/post/what-a-fractional-operator-does</link><guid isPermaLink="false">8a4d195e-d436-4940-9689-024702bd4f19</guid><pubDate>Thu, 01 Oct 2026 11:05:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/c8908e_90fc596888f442c2b08da91fca5b5e1e~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dustin Richardson</dc:creator></item><item><title><![CDATA[Revenue leakage: What it is and where to look]]></title><description><![CDATA[Revenue leakage is money you earned and never kept. It lives between teams, not inside them. Where it hides, and how to size it before you fix it.]]></description><link>https://www.rustinforge.com/post/what-is-revenue-leakage</link><guid isPermaLink="false">22e14f0f-3d62-4c79-8a68-68542ffbcf37</guid><pubDate>Thu, 01 Oct 2026 11:04:02 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/c8908e_ef26e0995f524a388bbec702671bded0~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dustin Richardson</dc:creator></item><item><title><![CDATA[Why a continuous improvement cycle needs six stages]]></title><description><![CDATA[Six stages, four disciplines, the frameworks your team already trusts. The continuous improvement cycle behind every Forge Note, from Assay to Temper.]]></description><link>https://www.rustinforge.com/post/continuous-improvement-cycle</link><guid isPermaLink="false">5d60bb5d-cf8f-4790-885d-ddceee2cd668</guid><pubDate>Thu, 01 Oct 2026 11:03:02 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/c8908e_babbee486d7b4629a88625371f924d12~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dustin Richardson</dc:creator></item><item><title><![CDATA[5 Ways Strategy Deployment Fails]]></title><description><![CDATA[Strategy deployment fails in 5 predictable ways: targets before definitions, data nobody owns, action plans bigger than the team. Here's the fix.]]></description><link>https://www.rustinforge.com/post/why-strategy-deployment-fails</link><guid isPermaLink="false">eec99baa-5697-4638-8415-0c23d5d6d4d8</guid><pubDate>Thu, 01 Oct 2026 11:02:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/c8908e_ad1807a13a994973b39d0cf240351f5b~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dustin Richardson</dc:creator></item><item><title><![CDATA[Improve Gross Revenue Retention, or Stop measuring what you think is your job]]></title><description><![CDATA[+21 points in 2 years. To improve gross revenue retention, set the team scorecards aside, agree on the problem the data shows, then measure what moves it.]]></description><link>https://www.rustinforge.com/post/improve-gross-revenue-retention</link><guid isPermaLink="false">886f7bba-8a94-4a29-a564-0502fe99968b</guid><pubDate>Thu, 01 Oct 2026 11:01:02 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/c8908e_8e98cf13181a49c48878d0962a098833~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dustin Richardson</dc:creator></item><item><title><![CDATA[GTM tech stack consolidation: Half a 3-year savings goal in two quarters]]></title><description><![CDATA[51% of a 3-year savings goal in 2 quarters. GTM tech stack consolidation that runs on usage, not renewal dates: stop using the tool, then cut the contract.]]></description><link>https://www.rustinforge.com/post/gtm-tech-stack-consolidation</link><guid isPermaLink="false">b6c5af5a-f12d-46bd-ad6a-cdbf8a10fe76</guid><pubDate>Thu, 01 Oct 2026 11:00:04 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/c8908e_0ebf4c0a770b47a0a0c0683eaf0e6576~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dustin Richardson</dc:creator></item></channel></rss>